LATEST NEWS
Baltika Teams up with Yandex to Introduce Innovative Solution for Trafic Flows Management and Optimization in Real Time
17.06.19
Baltika Breweries, part of the Carlsberg Group, introduces an innovative logistics optimizations system for stock products based on the Yandex.Routing platform. The system will also ensure the delivery quality monitoring. By building optimal routes, the company plans to cut transportation costs, make interaction with carriers completely transparent and, eventually, improve the customer service quality.
Baltika and Carlsberg Group Executives Discuss Challenges and Issues in Regulation of Brewing Industry at SPIEF-2019
08.06.19
Cees 't Hart, President and Chief Executive Officer of the Carlsberg Group, and Lars Lehmann, new President of the Baltika Breweries, Carlsberg Group's Executive Vice President for the Eastern European region, held official meetings with the heads of several regions and top managers of a number of major Russian and international companies at SPIEF. The panelists discussed the key trends in consumer market regulation, latest legislative initiatives that could affect the development of the brewing industry, and outlined the next steps for further interaction.
Role of business in achieving national public health goals discussed at SPIEF
06.06.19
The “Focus on a Healthy Lifestyle: Origin of Coordinates on the Path to National Goals” discussion was held on the first day of the St. Petersburg International Economic Forum, June 6. It was attended by the representatives of the ASI and member companies of the Foreign Investment Advisory Council (FIAC) including the Carlsberg Group. The panelists discussed consumer behavior trends, participation of businesses in the healthy lifestyle building agenda, the best practices and the interaction of businesses and government in this area. The event took place at the presentation area supported by EY and FIAC.
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Did you know that today, Baltika Breweries, part of the Carlsberg Group...
- is one of the largest fast moving consumer good companies in Russia
- is the Russian market leader with the share of more than 32.7% of the market (according to retail audit Q1 2017 Nielsen Russia in respect of both Urban Russia and Rural Russia markets)*
- is the producer of Baltika brand - the No. 1 brand in Europe in terms (Euromonitor 2015)
- has 8 breweries in Saint Petersburg, Yaroslavl, Tula, Voronezh, Rostov-on-Don, Samara, Khabarovsk, Novosibirsk. Together, they have an aggregate capacity of approx. 40m hl of beer per year
- employ about 7,500 people
- is a major Russian exporter of the products present in more than 75 countries, including Western Europe, North America and Asian Pacific region.
* 2016 data
Western Europe
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Bulgaria
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Bosnia and Herzegovina
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Croatia
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Denmark
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Estonia
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Finland
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France
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Germany
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Greece
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Hungary
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Italy
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Latvia
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Lithuania
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Norway
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Poland
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Serbia
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Sweden
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Switzerland
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United Kingdom
