Roy is a UK Chartered Accountant, having obtained this qualification from the Institute of Chartered Accountants in England and Wales. He joined the brewing industry in 1995 with SABMiller, where he held operational CFO positions in Hungary, Africa and Ukraine. Roy joined Efes in Russia in 2012 as CFO, and from January 2017 to March 2018, he was acting CEO. When Efes Russia and AB InBev Russia merged in April 2018, Roy took the role of CFO at AB InBev Efes. From May 2019 to August 2020 Roy was Carlsberg Ukraine’s VP Finance.